Career Profile

I offer experience that spans the spectrum of the communications discipline.

Communications Management

My experience in the corporate, legal services, and technology sectors in permanent and freelance consultant positions have added an unparalleled depth of discipline and resourcefulness to my collection of strategic and tactical skills.

I have managed all aspects of the communications function, including:

  • Engaging employees
  • Helping to enable change
  • Driving project management
  • Strengthening the employer brand
  • Creating traditional and digital campaigns
  • Directing large-scale website deployments
  • Leading brand and message management
  • Optimizing digital content (SEO copywriting)
  • Creating go-to-market strategies and content
  • Supporting executives and their leadership teams
  • Evaluating content performance for continuous improvement

Collaboration across Multidisciplinary Teams

I have worked and easily gained credibility with C-suite executives, their leadership teams, and subject matter experts across complex, matrix organizations, including HR and benefits, sales enablement, finance, risk, treasury, IT, data governance, capital planning, legal, compliance, regulatory relations, national facilities services, corporate marketing and communications, and product development and distribution.

I am adept at creating programs that span the traditional and digital channel mix including program development, securing buy-in, budget management, establishing metrics, program deployment, program measurement, and operationalization, utilizing a full range of platforms:

  • Google Workspace suite
  • Knowledge base (Confluence)
  • Graphic design (Canva, Photoshop)
  • Email marketing (Emma, Mailchimp)
  • Survey apps (Qualtrics, SurveyMonkey)
  • Microsoft 365 (including the Office suite)
  • Collaboration (Slack, Teams, Workplace)
  • Project management (Asana, Smartsheet)
  • Social media marketing (Facebook, LinkedIn)
  • Website design (HTML, SharePoint, Wix, WordPress)